{"id":1150,"date":"2014-04-24T13:27:01","date_gmt":"2014-04-24T13:27:01","guid":{"rendered":"http:\/\/fidelpass.net\/blog\/?p=1150"},"modified":"2014-04-28T13:42:24","modified_gmt":"2014-04-28T13:42:24","slug":"comment-animer-une-page-facebook","status":"publish","type":"post","link":"https:\/\/fidelpass.net\/blog\/comment-animer-une-page-facebook\/","title":{"rendered":"Comment animer une Page Facebook?"},"content":{"rendered":"

Aujourd’hui, qui ne connait pas Facebook<\/strong>, ce r\u00e9seau social incontournable ?<\/p>\n

En 2013, nous \u00e9tions 28 millions d’utilisateurs en France<\/strong>! In\u00e9vitable donc pour les entreprises ! Rien \u00e0 perdre, tout \u00e0 y gagner !<\/p>\n

Mais comment animer efficacement une Page Facebook?<\/p>\n

Tout d’abord petit rappel<\/span>, une Page Facebook est destin\u00e9e \u00e0 une entreprise, une marque, un organisme, qui souhaite communiquer aupr\u00e8s de ses clients. Un compte utilisateur quant \u00e0 lui est destin\u00e9 \u00e0 un usage individuel, et non commercial.<\/p>\n

Quelques petits conseils pour animer au mieux une Page Facebook<\/span><\/strong><\/p>\n

Miser sur du multim\u00e9dia :<\/strong><\/p>\n

La photo de profil et la page de couverture doivent repr\u00e9senter au mieux votre entreprise. \u00c9vitez \u00e0 tout prix les photos floues, minuscules, sombres… Osez la joie et la couleur, donnez envie! Incluez des vid\u00e9os, et invitez vos fans \u00e0 donner leurs avis!<\/p>\n

Mettre en ligne du contenu pertinent :<\/strong><\/span><\/p>\n

Publiez en moyenne une fois par jour des informations sur votre boutique, votre histoire, les offres du moment. Donnez des conseils \u00e0 vos clients, renseignez-les sur vos nouveaut\u00e9s! Cela parait \u00e9vident mais pas aussi simple \u00e0 mettre en pratique !<\/p>\n

Faire participer la communaut\u00e9 :<\/strong><\/p>\n

Votre page doit \u00eatre vivante. N’h\u00e9sitez pas \u00e0 faire interagir votre communaut\u00e9. Posez leur des questions, faites les participer! Vos \u00e9changes ne seront que b\u00e9n\u00e9fiques.<\/p>\n

\u00a0Partager :<\/strong><\/p>\n

Si vous \u00eates pr\u00e9sents sur d’autres r\u00e9seaux sociaux, partager votre contenu sur la Page Facebook. Un bon moyen pour augmenter la viralit\u00e9 et accro\u00eetre sa visibilit\u00e9. (Certains diront que \u00e7a fait toujours un peu de contenu en plus)<\/p>\n

Lancer des jeux concours:<\/strong><\/p>\n

Un jeu ludique et attractif est souvent la cl\u00e9 de la r\u00e9ussite pour animer votre Page Facebook et la rendre attrayante. Efficace aussi pour r\u00e9colter de nouveaux clients, int\u00e9ress\u00e9s par l’animation! Retrouvez comment organiser un jeu concours sur Facebook ICI<\/strong><\/span><\/a><\/span><\/p>\n

 <\/p>\n

En esp\u00e9rant que ces quelques conseils vous seront utiles. Soyez originaux pour faire de Facebook un lieu incontournable, vos clients n’h\u00e9siteront pas \u00e0 vous recommander \ud83d\ude09<\/p>\n","protected":false},"excerpt":{"rendered":"

Aujourd’hui, qui ne connait pas Facebook, ce r\u00e9seau social incontournable ? En 2013, nous \u00e9tions 28 millions d’utilisateurs en France! In\u00e9vitable donc pour les entreprises ! Rien \u00e0 perdre, tout \u00e0 y gagner ! Mais comment animer efficacement une Page Facebook? Tout d’abord petit rappel, une Page Facebook est destin\u00e9e \u00e0 une entreprise, une marque, […]<\/p>\n","protected":false},"author":1,"featured_media":1161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[103],"tags":[181,177,182,196],"class_list":["post-1150","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nos-conseils-fidelisation-client","tag-clients","tag-conseil-commercants","tag-facebook","tag-fidelpass"],"_links":{"self":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/1150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/comments?post=1150"}],"version-history":[{"count":20,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/1150\/revisions"}],"predecessor-version":[{"id":1167,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/1150\/revisions\/1167"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/media\/1161"}],"wp:attachment":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/media?parent=1150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/categories?post=1150"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/tags?post=1150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}