{"id":1470,"date":"2016-05-09T08:25:27","date_gmt":"2016-05-09T08:25:27","guid":{"rendered":"http:\/\/fidelpass.net\/blog\/?p=1470"},"modified":"2016-05-09T08:54:01","modified_gmt":"2016-05-09T08:54:01","slug":"comment-gerer-votre-e-reputation","status":"publish","type":"post","link":"https:\/\/fidelpass.net\/blog\/comment-gerer-votre-e-reputation\/","title":{"rendered":"Comment g\u00e9rer votre e-r\u00e9putation? <\/span><\/b>"},"content":{"rendered":"

Interne<\/span>t poss\u00e8de de tr\u00e8s nombreux atouts, notamment celui de d\u00e9cupler votre visibilit\u00e9<\/span> aupr\u00e8s de votre cible. Mais ne soyez jamais trop prudent, car le web peut aussi s\u2019av\u00e9rer compliqu\u00e9 \u00e0 g\u00e9rer\u2026 Votre identit\u00e9 num\u00e9rique <\/span>doit \u00eatre le reflet de votre environnement. Le but\u00a0: Maximiser les \u00e9l\u00e9ments positifs autour de votre entreprise\u00a0!<\/p>\n

\"reputation\"<\/a><\/p>\n

Vous connaissez d\u00e9j\u00e0 surement tous les sites d\u2019avis comme Yelp, Trip Advisor, Google\u2026 Vous avez aussi la possibilit\u00e9 de vous faire noter sur Facebook\u00a0! Les clients qui vous rendent visite peuvent donc \u00e9mettre leurs avis sur ces sites. Et sachez que plus de 80% des clients regardent les avis sur internet<\/span> avant de venir chez un commer\u00e7ant\u00a0!<\/p>\n

Ne prenez pas trop \u00e0 c\u0153ur les commentaires n\u00e9gatifs. Certains clients sont durs \u00e0 satisfaire, d\u2019autres en jouent aussi. Ne rentrez pas dans leur jeu, gardez le sourire m\u00eame dans vos r\u00e9ponses\u00a0! Transformez le n\u00e9gatif en positif<\/span>. Expliquez leur que vous comprenez leur ressenti, et que leur remarques seront prises en compte. Les lecteurs verront par eux-m\u00eames que vous restez professionnel. Si vous ignorez ou supprimez les commentaires, vous donnerez raison \u00e0 ceux qui les ont \u00e9crits.Prenez les critiques comme constructives, si vous \u00eates restaurateur et que les cinq derniers clients se sont plaints d\u2019avoir re\u00e7u leur plat froid, \u00a0am\u00e9liorez ce point.<\/p>\n

Pour r\u00e9pandre des ondes positives, vous pouvez demander \u00e0 votre client\u00e8le fid\u00e8le<\/span> de partager leurs bons avis sur les r\u00e9seaux sociaux.Vous \u00eates aussi le vecteur de votre propre r\u00e9putation, partagez toujours une image positive de votre commerce. Si vous postez une photo de vos employ\u00e9s, ceux-ci doivent \u00eatre souriants, professionnels. Partagez des photos de votre boutique toujours mise en valeur, color\u00e9e, bien rang\u00e9e. Le ton que vous emploierez sera votre force.<\/p>\n

Action r\u00e9action\u00a0! V\u00e9rifiez r\u00e9guli\u00e8rement les sites cit\u00e9s pr\u00e9c\u00e9demment pour voir les nouveaux commentaires. Partagez, commentez, r\u00e9pondez et veillez<\/span> au mieux \u00e0 ce que votre e-r\u00e9putation<\/span> soit des plus positives\u00a0!
\nUn tout petit peu de votre temps\u2026 pour de grands effets sur votre activit\u00e9 !<\/p>\n","protected":false},"excerpt":{"rendered":"

Internet poss\u00e8de de tr\u00e8s nombreux atouts, notamment celui de d\u00e9cupler votre visibilit\u00e9 aupr\u00e8s de votre cible. Mais ne soyez jamais trop prudent, car le web peut aussi s\u2019av\u00e9rer compliqu\u00e9 \u00e0 g\u00e9rer\u2026 Votre identit\u00e9 num\u00e9rique doit \u00eatre le reflet de votre environnement. Le but\u00a0: Maximiser les \u00e9l\u00e9ments positifs autour de votre entreprise\u00a0! Vous connaissez d\u00e9j\u00e0 surement […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[103],"tags":[],"class_list":["post-1470","post","type-post","status-publish","format-standard","hentry","category-nos-conseils-fidelisation-client"],"_links":{"self":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/1470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/comments?post=1470"}],"version-history":[{"count":11,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/1470\/revisions"}],"predecessor-version":[{"id":1482,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/1470\/revisions\/1482"}],"wp:attachment":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/media?parent=1470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/categories?post=1470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/tags?post=1470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}