{"id":2486,"date":"2025-01-08T19:18:50","date_gmt":"2025-01-08T17:18:50","guid":{"rendered":"https:\/\/fidelpass.net\/blog\/?p=2486"},"modified":"2025-01-14T16:46:20","modified_gmt":"2025-01-14T14:46:20","slug":"la-remise-differee-une-strategie-gagnante","status":"publish","type":"post","link":"https:\/\/fidelpass.net\/blog\/la-remise-differee-une-strategie-gagnante\/","title":{"rendered":"La remise diff\u00e9r\u00e9e, une strat\u00e9gie gagnante !"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2486\" class=\"elementor elementor-2486\">\n\t\t\t\t<div class=\"elementor-element elementor-element-935d399 e-con-full e-flex e-con e-parent\" data-id=\"935d399\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a4b66a elementor-widget elementor-widget-text-editor\" data-id=\"5a4b66a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pourquoi cr\u00e9er une animation dans son commerce qui fait b\u00e9n\u00e9ficier au client d&rsquo;une remise diff\u00e9r\u00e9e et cr\u00e9dit\u00e9e sur la carte de fid\u00e9lit\u00e9 suite \u00e0 un achat ?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c8ba1d2 e-flex e-con-boxed e-con e-parent\" data-id=\"c8ba1d2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53d6851 elementor-widget elementor-widget-image\" data-id=\"53d6851\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/fidelpass.net\/blog\/wp-content\/uploads\/2025\/01\/remise-differee-2-1024x1024.webp\" class=\"attachment-large size-large wp-image-2494\" alt=\"\" srcset=\"https:\/\/fidelpass.net\/blog\/wp-content\/uploads\/2025\/01\/remise-differee-2-1024x1024.webp 1024w, https:\/\/fidelpass.net\/blog\/wp-content\/uploads\/2025\/01\/remise-differee-2-300x300.webp 300w, https:\/\/fidelpass.net\/blog\/wp-content\/uploads\/2025\/01\/remise-differee-2-150x150.webp 150w, https:\/\/fidelpass.net\/blog\/wp-content\/uploads\/2025\/01\/remise-differee-2-768x768.webp 768w, https:\/\/fidelpass.net\/blog\/wp-content\/uploads\/2025\/01\/remise-differee-2-640x640.webp 640w, https:\/\/fidelpass.net\/blog\/wp-content\/uploads\/2025\/01\/remise-differee-2.webp 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32a961f e-flex e-con-boxed e-con e-parent\" data-id=\"32a961f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40effe5 elementor-widget elementor-widget-text-editor\" data-id=\"40effe5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 data-sourcepos=\"3:1-3:46\"><span style=\"color: #800000;\"><strong>Pourquoi mettre en place cette animation dans votre programme de fid\u00e9lit\u00e9 ?<\/strong><\/span><\/h3><h4 data-sourcepos=\"5:4-5:30\"><span style=\"color: #ff6600;\"><strong>1.Fid\u00e9lisation renforc\u00e9e<\/strong><\/span><\/h4><ul><li style=\"list-style-type: none;\"><ul data-sourcepos=\"6:4-9:0\"><li data-sourcepos=\"6:4-6:141\"><strong>Cr\u00e9er de l&rsquo;attente:<\/strong> En proposant une remise diff\u00e9r\u00e9e, vous cr\u00e9ez une attente et encouragez vos clients \u00e0 revenir pour en b\u00e9n\u00e9ficier.<\/li><li data-sourcepos=\"7:4-7:123\"><strong>R\u00e9compenser la fid\u00e9lit\u00e9:<\/strong> Cette animation valorise les achats importants et r\u00e9compense la fid\u00e9lit\u00e9 de votre client\u00e8le.<\/li><li data-sourcepos=\"8:4-9:0\"><strong>Renforcer le lien client:<\/strong> En offrant une exp\u00e9rience personnalis\u00e9e, vous cr\u00e9ez un lien plus fort avec vos clients.<\/li><\/ul><\/li><\/ul><h4><span style=\"color: #ff6600;\">2.Augmentation du panier moyen<strong style=\"font-size: 16px;\"><br \/><\/strong><\/span><\/h4><ul><li style=\"list-style-type: none;\"><ul data-sourcepos=\"11:4-13:0\"><li data-sourcepos=\"11:4-11:178\"><strong>Incitation \u00e0 l&rsquo;achat suppl\u00e9mentaire:<\/strong> Pour b\u00e9n\u00e9ficier de la remise, les clients sont plus enclins \u00e0 acheter d&rsquo;autres produits, augmentant ainsi le montant de leur panier.<\/li><li data-sourcepos=\"12:4-13:0\"><strong>D\u00e9couverte de nouveaux produits:<\/strong> Cette animation peut inciter les clients \u00e0 d\u00e9couvrir de nouveaux produits ou services que vous proposez.<\/li><\/ul><\/li><\/ul><h4 data-sourcepos=\"14:4-14:40\"><span style=\"color: #ff6600;\"><strong>3.Am\u00e9lioration de la fr\u00e9quentation<\/strong><\/span><\/h4><ul><li style=\"list-style-type: none;\"><ul data-sourcepos=\"15:4-17:0\"><li data-sourcepos=\"15:4-15:155\"><strong>Cr\u00e9er du trafic en magasin:<\/strong> L&rsquo;annonce de cette animation peut attirer de nouveaux clients et inciter les clients existants \u00e0 revenir plus souvent.<\/li><li data-sourcepos=\"16:4-17:0\"><strong>Lisser les ventes:<\/strong> En proposant une remise diff\u00e9r\u00e9e, vous pouvez lisser vos ventes sur une p\u00e9riode plus longue ou faire revenir vos clients sur une p\u00e9riode creuse.<\/li><\/ul><\/li><\/ul><h4 data-sourcepos=\"18:4-18:38\"><span style=\"color: #ff6600;\"><strong>4.Collecte de donn\u00e9es pr\u00e9cieuses:<\/strong><\/span><\/h4><ul><li style=\"list-style-type: none;\"><ul data-sourcepos=\"19:4-21:0\"><li data-sourcepos=\"19:4-19:155\"><strong>Comportement d&rsquo;achat:<\/strong> Cette animation vous permet de mieux comprendre les habitudes d&rsquo;achat de vos clients et d&rsquo;adapter vos offres en cons\u00e9quence.<\/li><li data-sourcepos=\"20:4-21:0\"><strong>Personnalisation des offres:<\/strong> Gr\u00e2ce aux donn\u00e9es collect\u00e9es, vous pouvez proposer des offres personnalis\u00e9es et cibl\u00e9es.<\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc022b7 e-flex e-con-boxed e-con e-parent\" data-id=\"cc022b7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eeab0cc elementor-widget elementor-widget-text-editor\" data-id=\"eeab0cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 data-sourcepos=\"22:1-22:60\"><strong>Comment mettre en place cette animation avec FidelPass ?<\/strong><\/h4><ul data-sourcepos=\"24:1-27:0\"><li data-sourcepos=\"24:1-24:109\"><strong>Configuration simple:<\/strong> FidelPass la programme selon vos conditions.<\/li><li data-sourcepos=\"25:1-25:136\"><strong>Flexibilit\u00e9:<\/strong> Vous pouvez personnaliser les conditions de l&rsquo;offre (montant de la remise, d\u00e9lai, etc.) en fonction de vos objectifs.<\/li><li data-sourcepos=\"26:1-27:0\"><strong>Suivi en temps r\u00e9el:<\/strong> Gr\u00e2ce \u00e0 notre plateforme, vous pouvez suivre en temps r\u00e9el l&rsquo;impact de cette animation sur votre activit\u00e9.<\/li><\/ul><p data-sourcepos=\"28:1-28:21\"><strong>Exemple concret :<\/strong><\/p><p data-sourcepos=\"30:1-30:196\">Vous proposez une remise de 10% sur le prochain achat pour tout achat sup\u00e9rieur \u00e0 50\u20ac effectu\u00e9 sur une semaine. La remise sera cr\u00e9dit\u00e9e sur la carte de fid\u00e9lit\u00e9 du client et utilisable sur une p\u00e9riode de votre choix, 10 jours.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4163b0c e-flex e-con-boxed e-con e-parent\" data-id=\"4163b0c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6034b99 elementor-widget elementor-widget-text-editor\" data-id=\"6034b99\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; text-align: var(--text-align); background-color: var(--ast-global-color-5);\">En conclusion,<\/strong><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; text-align: var(--text-align); background-color: var(--ast-global-color-5);\"> cette animation est un excellent moyen de fid\u00e9liser votre client\u00e8le, d&rsquo;augmenter votre chiffre d&rsquo;affaires en augmentant le panier moyen et d&rsquo;am\u00e9liorer votre connaissance client. <\/span><\/p><p><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; text-align: var(--text-align); background-color: var(--ast-global-color-5);\">FidelPass vous accompagne dans la mise en place et le suivi de cette action.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b189620 e-flex e-con-boxed e-con e-parent\" data-id=\"b189620\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30e389e elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"30e389e\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-02f974a e-flex e-con-boxed e-con e-parent\" data-id=\"02f974a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24c0068 elementor-widget elementor-widget-text-editor\" data-id=\"24c0068\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u27a1\ufe0fVous souhaitez animer votre commerce, fid\u00e9liser vos clients, les r\u00e9compenser avec une carte cadeau et ou un programme de fid\u00e9lit\u00e9 sur-mesure, nous restons \u00e0 votre disposition pour en discuter !<br \/>Vous pouvez nous joindre du lundi au vendredi\u00a0<br \/>de 9h30 \u00e0 12h30 et de 14 \u00e0 18h<br \/>au\u00a0<strong>05 61 23 17 53\u00a0<\/strong>ou\u00a0<strong><a href=\"mailto:commercial@fidelpass.com\">\u00a0commercial@fidelpass.com<\/a><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pourquoi cr\u00e9er une animation dans son commerce qui fait b\u00e9n\u00e9ficier au client d&rsquo;une remise diff\u00e9r\u00e9e et cr\u00e9dit\u00e9e sur la carte de fid\u00e9lit\u00e9 suite \u00e0 un achat ?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[103],"tags":[],"class_list":["post-2486","post","type-post","status-publish","format-standard","hentry","category-nos-conseils-fidelisation-client"],"_links":{"self":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/2486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/comments?post=2486"}],"version-history":[{"count":28,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/2486\/revisions"}],"predecessor-version":[{"id":2599,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/posts\/2486\/revisions\/2599"}],"wp:attachment":[{"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/media?parent=2486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/categories?post=2486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fidelpass.net\/blog\/wp-json\/wp\/v2\/tags?post=2486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}